Sustainable Fashion in Egypt: A Case Study of the Sustainable Business Practices of Egyptian Fashion Retailers

Sustainable fashion brands are on the rise and gaining prominence worldwide. However, in Egypt, the sustainable fashion industry is uncharacterized and filled with potential. This study explores the current scope of sustainably-minded fashion retailers in Egypt. Using a case study approach, this study aims to explore and analyze the extent to which brands are sustainable from their production stage to their end-of-life stage.