<p>This research examines the ability of AI to help business students improve their understanding of teaching cases.</p>
<p>The research is from four years of trials, using a commercial AI software package, to create four simulations. The simulations are directly tied to the course curriculum and are designed to give students a better understanding of various business environments and personalities. </p>
<p>The research seeks to understand if AI enabled simulation helps students to gain a better understanding of the case, compared to a written (textbook) case. This is important for young students who have little or no business experience.</p>
<p>The cases focus on how information technology (IT) is used in business organizations. The business course is ITM100, a required first year course for all IT Management students at TMU. </p>